In this 12-Week program, each founding team is to receive weekly sprint objectives and targets. They will be given access to advisors and encouraged to engage potential customers from the very beginning. In addition, mock-pitching sessions will be held every 3 weeks. Learning’s from customer interactions and advisors are to be fed back into the product, continuously improving it.

Founders that meet targets will be rewarded and the Start-ups selected by investors will be allowed to continue their growth with the support of The Hub, failed founders will be forced to fully pivot partially pivot or exit. Approved partial pivots will be allowed to re-enter the next 12-week Acceleration run and full pivots will re-enter the Incubation Program.